Honoring Heroes


The Honoring Heroes Apparel Collection is a great way to wear your support for the men and women that serve our country. It’s also an exciting way to fund programs that directly benefit our veterans. That’s because 100% of the proceeds from every T-shirt, hat, and sweatshirt we sell from this military-themed collection will go to Veterans Charity Ride to Sturgis – a non-profit organization that helps wounded veterans connect and heal through motorcycle riding

August Events Honoring Our Heroes

Veterans Charity Ride to Sturgis (VCR) gets combat wounded veterans outside, using motorcycle therapy, outdoor adventure activities and camaraderie to help heal the wounds of war. The theme for the 2021 ride to the Sturgis Motorcycle Rally is America, Get Out and Ride. Learn More.